Jim Diorio, Freelance Writer. Copywriting, Creative Direction, Strategy.
35 years of writing, creative direction and strategy. Based near Toronto, working internationally. Advertising, branding, digital, editorial, speeches, books, naming and more. Fully bilingual French (spoken). Extensive non-profit and B2B experience, and of course consumer. Tons of work with entrepreneurs. Montrealer forever.
I work one-on-one with clients, with agencies, or can pull together a whole production if needed.
Manifest Communications, Vice President, Chief Idea Officer
Agency Senior Management responsibility. Creative oversight for branding, advertising, corporate communications and more on hundreds of leading non-profits, corporations and public institutions.

Federal government advertising new business wins include 2010 Vancouver Olympic Advertising, Public Safety Canada Cybersafety Program, Veterans Affairs Canada Remembrance and Services Campaigns
Complete rebrandings include UBC, United Way Canada, Goodwill Ontario, Memorial University, Memorial University Grenfell Campus, National Aboriginal Achievement Foundation, Community Foundations Canada: Corporate Citizenship branding for Shoppers Drug Mart, Rogers Communications, Manulife Canada

Roche Macaulay & Partners/Lowe Roche, Senior Writer/Associate Creative Director
AdAge International Agency of the Year/Marketing Magazine Agency of the Decade

Key launches: Mercedes-Benz C-Class, H&M U.S.

Mercedes-Benz Canada, IKEA Germany, Eaton, H&M (U.S.), Einstein Brother’s Bagels (U.S.), Holt Renfrew, Harry Rosen, Toronto Zoo, Canadian Museum of Textiles

Communique Advertising, Associate Creative Director
Above and below-the-line creative responsibility; everything from digital and traditional ad campaigns to B2B communications to developers and retailers 

Key product launches: MSN, Hotmail

Microsoft Canada, Hotmail, MSN, A&W, The Body Shop, Sprint Canada, Canada Post, Bridgestone Tires

Avon Canada Inc., Copy Director; Manager, Public Relations
Corporate spokesman in fully bilingual capacity: Senior Management speechwriting

Public and press relations and corporate communications responsibility: 1-800 number management; advertising creation, retail copywriting: Launched Avon Canada Flame Crusade Against Breast Cancer, at the time the largest cause-related marketing program in Canadian history

Freelance Writer
Grant recipient, The Canada Council for the Arts
Grant recipient, Quebec Government Cultural Development Program
Film critic, The Montreal Daily News
Book reviewer and Essayist, The Montreal Gazette
Essayist, The Globe And Mail (repeated)
Screenwriter, magazine contributor, lots more

Judging And Speaking
Judge: Marketing Magazine Awards, Strategy Magazine, Canadian Marketing Association Awards, Extra Awards, Summit Advertising Awards, BILD Awards

Speaker/Guest Columnist: Marketing Magazine, Strategy Magazine, World Social Marketing Conference, Advertising Week, Art Directors Club of Canada Annual Award Show, CBC Radio

Concordia University, Major in Film Production, Minor in Film Theory/Creative Writing

English (Native), French (Fluent)

Marketer of the Year, Integrated Marketing Business to Business: Nokia for Industry, American Marketing Association
Silver medal winner, Benjamin Franklin Award, Independent Book Publishers Association (for "The Greenbelt: Protecting and Cultivating a Great Ontario Treasure")
CSS Design Awards, Special Kudos 2018
Awwwards, Honourable Mention, 2018
2016 Ontario Tourism Awards Of Excellence, Tourism Marketing Campaign Award Under $25,000 for Headwaters Tourism, and Tourism Print Collateral Award for Headwaters Tourism
Economic Developers Council Of Ontario (EDCO): Best Publication in Ontario, 2015, 2016, 2017, Headwaters Tourism Guide
Communication Arts, Exhibit
Canadian Tourism Awards, Marketing Campaign of the Year Award Finalist, “Where Ontario Gets Real,” Headwaters Tourism
Digital Marketing Awards, Gold
Webby Awards, Winner, People's Voice Award
Applied Arts Magazine, 2017 and previous years
Art Directors Club Of Canada, Advertising and Design Annual (repeated)
Marketing Magazine (repeated) 
Canadian Regional Design Awards, 2016 Awards: Headwaters Tourism, Downey Farms, Touchwood Design
Bessie Canadian Television Awards, Annual Awards
Radio Crystal Awards, Annual Awards
Golden Award Of Montreux - Int'l Advertising & Multimedia Festival
The Age Of Persuasion Radio Show, Terry O'Reilly, work featured
Luerzer’s Archive, Television Annual
Campaign Magazine, UK, Campaign coverage
Creative Review, UK, Campaign Coverage
HOW Design Magazine, Design Awards Annual
The Great Design Show, Awards Annual
Logolounge, Design Annual
Extra Awards, Canadian Newspaper Association, Advertising Annual
Healthcare Advertising Awards, Annual Awards, Scarborough Hospital
Canada Council For The Arts, Winner, Exploration Grant
CASE (Council For Advancement And Support Of Education), Gold, Circle of Excellence Awards
Canadian Public Relations Society, National Award of Excellence
University And College Designers Association, Gold Award of Excellence
International Association Of Business Communicators Awards, Award of Excellence
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